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"Explaining the complexity of operating an excellent university technology transfer program, this book will be of interest to people entering the field from other professions, as well as policymakers, academic leaders trying to understand why technology transfer matters, and anyone who wants to understand the bigger picture. I have never come across a comprehensive work like this one written by a technology transfer practitioner. The go-to volume on the topic."

"Highlighting an intriguing and little-understood aspect of the relationship between private industry and universities, this book will be of interest to higher ed leaders, presidents, chancellors, and trustees. There are many American higher ed leaders who think tech transfer is a ticket to prosperity. It would be great if this book could disabuse them of that notion."

"Providing an overview of university-based technology transfer policies and practices, Hockaday presents historical perspectives on the topic while offering his own opinions regarding best practices. This book will be of interest to university staff working in research administration, conflict of interest, and other related departments, as well as faculty inventors and university leadership."

"This book takes us on a fascinating journey of the what and how of technology transfer. Tom Hockaday's unique expertise covers a wealth of do's and don'ts. Robust concepts and models offer everyone involved or interested in the topic valuable insights. Hence, a must have."

"Tom Hockaday is a well-respected and knowledgeable authority who has been engaged in the university technology transfer business for his entire professional life. It is no surprise, then, that the valuable wisdom and insight acquired through this highly successful career should be so apparent in this volume."

"A monumental piece of work by someone who has dedicated his life to the art of technology transfer, from hands-on daily work to advising institutions around the world. Hockaday offers a holistic yet deep analysis of the often-forgotten role of universities in the path towards a knowledge-based economy."